
Case Study: The New EE
EE is a mobile telecoms service provider in the UK, are undergoing a transformation to offer customers a new range of data driven integrated services and connected devices that support people and individuals in their busy lives. We helped deliver the strategy and implement a new services that are part of a new connected ecosystem for customers.
We supported a number of squads in blueprinting the new services and helping teams adopt new processes and practices as EE adopted design thinking and human centred design approach that used evidenced based decision making and agile principles to deliver change and transformation with velocity.
EE Smart Home Security powered by Verisure
This was a new service using a subscription based model and a third party devices and service that leverages the EE customers account profile to deliver a seamless service from exploring to ordering and installing. Users are able to control their home security from wherever you are in the world. With one transparent monthly subscription that puts themin control of monitoring their home.
EE customers can choose from several bundles featuring a range of home security devices and accessories – all connected wirelessly using EE mobile and broadband services powered by BT.
This is the first ‘smart’ home services to be rolled out as EE transition from being a traditional Telecommunication company to become a consumer technology services company that leverages and make us of their customer’s data to provide integrated and seamless services from broadband to smart connected devices to payment and finance.
Technology
AI
Timeline
1 Months
Role
Designer & Strategist
Date Completed
June 2022

